Many of you know that Simply Delicious was born in 2007, after listening to my children’s friends (and their parents) say they rarely sat down to a home-cooked meal. These busy families relied on fast food and dining out most days of the week. They either didn’t have the time, patience or skills to put a healthy, from-scratch meal on the table very often, and they couldn’t believe it was the norm at my house. I researched the personal chef industry, spoke to a friend in the business and decided to give it a try.
Here’s the kicker: Cooking is only a small part of this business. Maintaining an easily navigated website, posting on social media, communicating consistently with clients, keeping up with professional and culinary trends, and staying organized matter almost as much as the meals themselves.
Fortunately, before I embarked on this career, I spent over 20 years as a writer, editor and proofreader. Not every chef has this advantage, so I’ve decided to offer my editorial services to my colleagues. If your website needs a rewrite, your newsletter could use a proofread, or you’re having trouble attracting or retaining clients due to communication problems, I can help.